PRIVACY POLICY

Given the trust you place in us by providing us with certain personal information, La Maison de Commerce the utmost importance to protecting that information and ensuring its confidentiality.

This Privacy Policy describes the principles that La Maison de Commerce when collecting, processing, and storing your personal data, as well as the safeguards in place to protect your rights regarding that data.

In accordance with Article 30 of the GDPR, the processing of this personal data is recorded in a dedicated register maintained by La Maison de Commerce.

1. Who is responsible for processing your data?

LA MAISON DE COMMERCE, a simplified joint-stock company (SAS) with capital of 20,000 euros, registered with the Paris Trade and Companies Register (RCS) under No. 830 825 444, with its principal place of business located in France at 201 Boulevard Saint-Germain, 75007 Paris, is the data controller for personal data collected on the websitewww.lamaisondecommerce.com (the Site) and/or at its physical retail locations, including its gallery-store at 2 rue de Luynes, 75007 Paris.

2. What data do we collect?

The term “Data” refers to any personal information that can be used to identify you as an individual and that you provide to the Data Controller in order to register on the Site to create an account, receive information, or place an order online.

La Maison de Commerce only the data necessary for the proper conduct of its e-commerce and retail operations involving the goods and services offered on the Website and/or at its physical retail locations.

The personal data we collect includes:

 

  • Your contact information (title, last name, first name, email address, phone number, full address, etc.),
  • Your shipping and billing information (last name/first name, street, ZIP code, city, country, shipping notes, etc.),
  • Your personal preferences, including your marketing preferences (subscriptions to our newsletters, language, etc.) and cookie preferences (technical information: technical logs, IP address, etc.),
  • Information about the products you've viewed,
  • Your order history,
  • A history of the emails you've exchanged with us.

We do not collect your payment information; it is collected directly by our payment service provider, BNP PARIBAS, through its secure payment platform, Mercanet.

Creating an account on the Site requires you to set up a password. This password is encrypted and known only to you. We do not have access to it. If you forget your password, a link to set a new password will be sent to your contact email address.

3. Why do we collect your data?

Processing your personal data allows us to provide you with the Site’s services, improve our services, and maintain a secure environment.
Your data is processed to carry out operations related to our business relationship (orders, payments, deliveries, invoices, accounting, satisfaction surveys, customer service, etc.); and more specifically to:

 

  • The management of your Account, your registration, and your login to our Site, as well as the provision of the services to which they respectively provide access (online ordering, event invitations, newsletter distribution, etc.);
  • Managing your orders;
  • Managing the delivery of your orders;
  • Customer relationship management and handling your complaints;
  • The creation of a customer database for the purposes of customer loyalty initiatives, prospecting, promotions, and marketing research (to improve your user experience and our services), in accordance with applicable regulations;
  • To provide a personalized browsing experience on the Site: to make our Site easier to use and to tailor our products and services to your interests and needs (history of recently viewed products, personalized recommendations);
  • For statistical purposes;
  • La Maison de Commerce compliance La Maison de Commerce its legal obligations as a provider of online electronic communications services to the public (preventing or detecting fraud and abuse, managing security incidents, addressing violations of our Terms of Use, improving the user experience, etc.).

4. Who is your data intended for?

The personal data collected is processed by La Maison de Commerce internal staff La Maison de Commerce provide you with the services you request and in accordance with the defined purposes.

La Maison de Commerce to not selling your personal data to third parties; however, it may need to transfer your personal data to certain service providers and partners who help it provide and improve its services, such as:

 

  • Logistics and delivery service providers (carriers,couriers),
  • Technical service providers (Internet service providers, companies specializing in IT and telecommunications services),
  • Payment service providers (banking operators),
  • Marketing service providers (companies engaged in marketing activities [including social media organizations], companies specializing in market research and data processing, companies offering call center services, and companies providing publishing and distribution services).

As a data controller, La Maison de Commerce that all of its service providers and partners—whether they are processors or joint controllers—comply with the General Data Protection Regulation (GDPR) and, in particular, implement all technical and organizational measures necessary to ensure the confidentiality and security of your data. 

When these partners are located outside the European Union, La Maison de Commerce all appropriate measures to ensure the security of such transfers through one of the following measures: 

 

  • Either by obtaining your express and unambiguous consent to share your personal data with these third parties,
  • Either by entering into data transfer agreements that incorporate the European Commission’s standard contractual clauses or by requiring compliance with the provisions of Article 28 of the General Data Protection Regulation.

5. How long do we retain your data?

In accordance with applicable laws and regulations, we do not retain your data beyond the period strictly necessary for the purposes described above, and this period varies depending on the purpose of the processing.

At the end of this retention period, your data will be permanently deleted or irreversibly anonymized.

 

  • Your customer account and loyalty program information:

5 years from the end of your relationship with the Site. This period begins on the date of either your last order, your last login to your customer account, your last call to customer service, your last email to customer service, your last click on a hyperlink in an email sent by La Maison de Commerce, or the last time you added products to your cart without completing the purchase.
At the end of these 5 years, you will receive an email asking whether you wish to continue receiving marketing communications. If you do not respond or respond negatively, your data will be permanently deleted or anonymized.

 

  • Purchase details:

Retention of billing data until the end of the corresponding accounting period and the statutory retention period (10 years).

 

  • Subscription to promotional communications:

We will retain your data for this purpose until the end of the service or until you cancel your subscription to the service, which you can do at any time (by clicking the “unsubscribe” link at the bottom of our newsletters).

6. What are your rights?

In accordance with applicable regulations, you have the right to inquire about, access, modify, restrict, correct, delete, and object to the processing of your personal data, as well as the right to provide instructions regarding the handling of your data after your death.

You may withdraw your consent to receive our marketing communications at any time.
You may request a copy of all personal information we hold about you.

You can exercise the above rights by contacting us:

 

  • By mail: La Maison de Commerce, 201 Boulevard Saint-Germain, 75007 Paris,
  • By email:info@lamaisondecommerce.com
  • By phone: +33 (0)1 43 21 04 64

In accordance with the regulations, you may file a complaint with the competent supervisory authority in France: CNIL – 3 Place de Fontenoy, 75007 Paris.

7. How do we protect your data?

We ensure the security of your personal data by implementing enhanced protection through the use of specific technical and organizational security measures designed to prevent your personal data from being used unlawfully or fraudulently.

We take special care to ensure that your personal data is not disclosed, distorted, damaged, or altered, and that unauthorized third parties do not gain access to it.

We train our employees and staff on the importance of confidentiality and the protection of personal data. We limit the number of employees who have access to your data to those who directly contribute to providing you with quality services.

8. Our Cookie Policy

We use various cookies on the website to improve the interactivity of the website and our services.

8.1 What is a “cookie”? (aside from a delicious little cookie)

A "cookie" is a small file, typically consisting of letters and numbers, that is sent by the web server to the browser's cookie file on your computer's hard drive.

8.1 What cookies do we use?

We use various types of cookies, the purposes of which are described below.

 

  • Cookies that are strictly necessary for the Site to function

These are cookies that are essential for browsing our Site (such as session identifiers), which allow you to use the Site’s main features and secure your connection.

For example, they allow you to directly access restricted and personal areas of our Site using login credentials or other information you may have previously provided to us. Without these cookies, you will not be able to use the Site normally; we do not recommend deleting them.

 

  • Functionality Cookies

These cookies are not essential for browsing our Site, but they help optimize its performance and give you access to specific features.
They also allow you to customize the layout of our Site to match your device’s display preferences. These cookies thus enable you to enjoy a smooth and personalized browsing experience.

Placing cookies on your device is the easiest and fastest way to personalize and improve your user experience.

 

  • Analytics Cookies

These are cookies that allow us to track the usage and performance of our Site, compile statistics, and measure traffic volumes and usage of the various elements of our Site (content viewed, navigation paths), enabling us to improve the relevance and usability of our services. 

 

  • Sharing cookies (social media links)

Our Site contains sharing links to Facebook, Instagram, and other similar social networks, which allow you to share content from our Site with others. When you use these share buttons, a third-party cookie is set. If you are logged into the social network while browsing our Site, the share buttons allow the content you view to be linked to your user account.
We encourage you to review the privacy policies of these social media platforms to understand how they use—including for advertising purposes—the browsing information they may collect through these app buttons.

 

  • Advertising Cookies

These are cookies used to show you ads tailored to your interests, both on our Site and on other sites. In particular, they are used to limit the number of times you see an ad and to help measure the effectiveness of an advertising campaign.

The relevance of the advertising content displayed on your device may also be determined by combining your device’s browsing information on our Site with the data you have provided to us.

Opting out of these advertising cookies does not affect your use of our Site. However, opting out will not stop advertising on our Site or on the Internet; it will simply result in the display of advertisements (that do not take your interests or preferences into account).

These cookies are mostly third-party cookies and are primarily controlled by advertising networks.

9. How can you contact us?

 

  • By mail: La Maison de Commerce, 201 Boulevard Saint-Germain, 75007 Paris
  • By email:info@lamaisondecommerce.com
  • By phone: +33 (0)1 43 21 04 64